The Xs and Os of the city

or scroll
TouchdownLondon Pick a play
A black chalkboard covered in chalk drawings of London: Big Ben and Parliament, Tower Bridge, the London Eye, Wembley's arch, a Routemaster bus, a taxi and the Underground roundel, with an American football play drawn across the bottom in X's, O's and dashed routes running to a circled TD.

An Aileron VIP playbook · NFL London 2026

TouchdownLondon

The playbook of the city.

Kick-off in London

Game one

Tottenham Hotspur StadiumSun 4 Oct · 14:30 BST · Colts v Commanders

–days–hrs–min–sec
Buy tickets

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Game two

Tottenham Hotspur StadiumSun 11 Oct · 14:30 BST · Eagles v Jaguars

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Buy tickets

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Game three

Wembley StadiumSun 18 Oct · 14:30 BST · Texans v Jaguars

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Act 01 · Before kick-off

Everything you need to know

Everything practical, in one place. Tap a card to open it — nothing else is in your way.

Pre-snap · Before you flyPack for LondonWeather month by month, and the kit list.

London in the NFL window is mild, damp and changeable — never cold enough to cancel anything, never warm enough to trust. Pack for three seasons in one day and you will be fine.

London weather in September and October
Measure SeptemberIf you fly in early OctoberAll three games
Days68°F 20°C61°F 16°C
Nights53°F 12°C48°F 9°C
Rain8 days in 3011 days in 30
Sunrise06:4107:17
Sunset19:0618:16
Sunshine157 h115 h

September feels like a good fall afternoon at home — warmer than game weekend, evenings still long, rain one day in four and usually short.

October is cooler, greyer and wetter: think Seattle in November, not London in a film. Rain one day in three. Clocks go back on 25 Oct, after which it is dark by 16:45.

Met Office long-term averages 1991–2020, Heathrow. Sunrise and sunset for the game dates.

Play 01 · Wheels downThe first hourHeathrow to your hotel, and the three things to sort first.

Wheels down at Heathrow. Four ways into town, called as routes — and the three things to do before you leave the terminal.

  • SlantSmartest
    Elizabeth linePaddington in about 35 min, on into the CityTap in with the card or phone you already carry. Runs from every terminal, every 10 minutes or so.
    35 minto town
  • GoFastest
    Heathrow ExpressPaddington non-stopQuickest into central London. Costs more than the Elizabeth line and lands you in the same station.
    15 minto town
  • CurlCheapest
    Piccadilly lineStraight through the West EndThe slow, cheap classic. Stops at Green Park, Piccadilly Circus and Leicester Square — no change needed.
    50 minto town
  • SweepEasiest
    UberDoor to doorOrder it as you walk to baggage reclaim and meet it at the rideshare point. Fixed price, and cheaper than the rank outside arrivals.
    45–75 minto town

Before you leave the terminal

Just tap your card

No Oyster card, no ticket machine, no queue. Tap the same contactless card or phone you use at home on the yellow reader. Tube: tap in and tap out — miss the tap out and you are charged the maximum fare. Buses: tap on only. Everyone in your group needs their own card.

Zones 1–2 cap at £8.90 a day, zones 1–3 at £10.50 — once you hit it, the rest of the day is free.

Download Citymapper

This is the one. Built in London, for London — it knows which end of the platform to stand at, which carriage exits nearest your stairs, when a line is part-suspended, and it will tell you when walking is genuinely faster. Google Maps is fine. Citymapper is better here.

Free, iOS and Android. Set it up on the plane.

Beat the jet lag

London is 5 hours ahead of the East Coast, 8 ahead of the West. You will land in the morning feeling fine and hit a wall at 3pm. Don't nap. Get outside, do something on your feet — a walking tour on day one is the single best cure — and go to bed at a normal local hour.

Play 04 · Game dayGet to the groundEvery station into Wembley and Tottenham.

Run the quiet one in. Take the escape route home.

Wembley Park, north-west London

Come out of Wembley Park and you walk down Olympic Way with the arch in front of you the whole time. It is the walk everyone photographs. Arrive 90 minutes before kick-off and it is worth the extra time on its own.

  • PostThe classic
    Wembley ParkMetropolitan & Jubilee · 12 min from Baker StreetThe classic approach. Also the busiest — expect queues on the way out.
    10 minwalk
  • SlantQuietest
    Wembley StadiumChiltern Railways · 9 min from MaryleboneClosest to the ground and consistently the quietest. The locals' choice.
    5 minwalk
  • OutThe escape
    Wembley CentralBakerloo & Overground · Direct from EustonFurthest walk, but the crowd thins out fastest here. Best bet for getting away afterwards.
    15–20 minwalk
LeavingThe crush lasts 30–45 minutes after the whistle. Have a drink, let it clear, then walk out into a half-empty station.
DrivingDon't. Roads around the stadium close before and after, and stadium parking has to be booked weeks ahead through a third party.
Schematic map: three rail approaches from Waterloo to Wembley Stadium — Jubilee to Wembley Park, Chiltern from Marylebone to Wembley Stadium station, and Bakerloo to Wembley Central, with walking times.

Pinch or open it full screen to read the stations

Play 04 · Waterloo to Wembley · red = the route we'd run
Play 05 · Between playsGetting aroundCards, the Tube, and moving like you live here.

London is smaller than it looks and the transport is better than you have been told. Four things and you will stop thinking about it.

Use a no-fee card

Most US cards work fine, but many banks add a foreign transaction fee to every single tap — which turns a £2.80 tube ride into a line item you will regret. Travel cards without foreign fees are the fix. Load one into Apple Pay or Google Pay and tap with your phone.

Same card all day, every day — the daily cap only works if it recognises you.

Getting a car

Uber is the default — it works everywhere in London, the price is fixed before you book and you never hunt for a rank. Bolt is usually a little cheaper. Black cabs are the expensive fallback: hail one, or find a rank.

Order the Uber before you clear baggage reclaim

Walk more than you think

Central London is deceptively compact. Covent Garden to Leicester Square is 4 minutes on foot and two stops with a change on the tube. If Citymapper says the walk is under 15 minutes, walk it — you will see more of the city that way than from a tunnel.

Stand on the right on escalators. Walk on the left. This is not optional.

Getting back late

The Night Tube runs Friday and Saturday nights on the Victoria, Central, Jubilee, Northern and Piccadilly lines. Night buses run every night and cost a fraction of a cab. Last regular tubes are around 00:30 — earlier than most Americans expect.

All three games are Sunday — no Night Tube. Check the last train before the second round.

Act 02 · The weekend

Pick your plays

Every pass we sell, and the private tours we run ourselves. Book it here and the confirmation lands in your inbox.

Our picks

The two we'd put you on. Tap either one for the full offer.

The Ultimate London ExperienceAn Original Tour open-top bus in London

If you have 1 day…

The Ultimate London Experience

£89 adult · child £59

7 days pass

Bus, boat and one big attraction. Does day one exactly.

What's included

  • Unlimited hop-on hop-off on all four routes, seven days
  • Unlimited hop-on hop-off river cruising
  • Six self-guided walking tours
  • Entry to one top attraction: Tower of London, London Eye, Madame Tussauds or St Paul's
  • Audio commentary in ten languages, free wifi on board
All-Inclusive + SkylineThe All-Inclusive London tour packageThe London Cable Car crossing the Thames on the Skyline Experience

If you have more than 1 day…

All-Inclusive + Skyline

£177 £109 + £68

7 days pass + 1 day pass

Five attractions, the cable car and the Clippers.

What's included

  • Everything in the Ultimate, seven days
  • All five attractions: London Eye, Madame Tussauds, the Dungeon, SEA LIFE, Shrek's Adventure
  • Round trip on the London Cable Car
  • Return on the Uber Boat by Thames Clippers
  • 24 hours of hop-on hop-off on the Skyline ticket

The Tower of London is not included — add it below as a play for £37.

Pick your own plays

The rest of the board, if neither of those suits.

The Half-a-Crown TourPassengers on the top deck of an Original Tour bus

 

The Half-a-Crown Tour

£35 adult · child £19

Half day pass

One afternoon and a flight to catch.

What's included

  • Four hours on any one of the four routes
  • Hop off and re-join as often as you like
  • River cruise on the Thames included
  • Audio commentary in ten languages
  • Family ticket £89

Four hours, not a full day. Too short for the day-one plan.

The Deluxe London TourAerial view of an Original Tour bus crossing a London bridge

 

The Deluxe London Tour

£46 £56 two · £61 three

1–3 days pass

Bus and boat only. Day one without the queue.

What's included

  • Unlimited hop-on hop-off on all four routes
  • River cruising on the Thames
  • Six self-guided walking tours
  • One, two or three separate 24-hour days, used across two weeks
  • Family ticket £115 / £145 / £160
The London Skyline ExperienceThe London Cable Car crossing the Thames

 

The London Skyline Experience

£68 adult · child £38

1 day pass

Cable car, Clippers and the bus. Day two on its own.

What's included

  • 24 hours of hop-on hop-off bus touring
  • Round trip on the London Cable Car
  • Return ticket on the Uber Boat by Thames Clippers
  • London from the land, the sky and the river

Doesn't run every day — check your date before booking.

PLAY 017 HOURS

Royal London

London In A Day Guided Tour

The ultimate London sweep — 30+ world-famous sights in a single unforgettable day with an expert live guide, starting at the iconic Great Scotland Yard Hotel.

What's included
  • See over 30 world famous sights
  • Fun, entertaining live English guide
  • Buckingham Palace to Tower of London
  • Covent Garden & St. Paul's Cathedral
  • Ride on iconic vintage Routemaster bus
  • Hidden gems & secret streets
  • Great Scotland Yard Hotel start point
  • Full day — maximum London

PriceAt checkout

Book this play
PLAY 024 HOURS

Royal London

Big Sights London Taxi Tour

Your own private Black Cab, your own expert guide. Over 20 landmarks including Buckingham Palace and the Changing of the Guard.

What's included
  • Private Black London Taxi (seats 6)
  • Expert taxi driver guide
  • Over 20 world-famous landmarks
  • Changing the Guard (subject to schedule)
  • Big Ben & Houses of Parliament
  • Buckingham Palace
  • Tower of London
  • Pick up & drop off anywhere central

PriceAt checkout

Book this play
PLAY 032.5 HOURS

Royal London

Royal London with Changing the Guard

Front-row seats for one of the world's great ceremonies. Bearskins, bugles, three working Royal Palaces — plus a pub lunch on Whitehall.

What's included
  • Front row Changing of the Guard
  • The "old guard" inspection
  • Horse Guards Parade mounted change
  • Three working Royal Palaces
  • Lunch at a Whitehall pub
  • Professional expert tour guide

PriceAt checkout

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PLAY 043 HOURS

History

Westminster Highlights Tour

The corridors of British power in one immersive stroll. Parliament, Downing Street, Westminster Abbey, Big Ben — and the stories behind them all.

What's included
  • Trafalgar Square — the civic heart
  • Three working royal residences
  • Palace of Westminster
  • Horse Guards Parade
  • St James's Park
  • Whitehall & Downing Street
  • Westminster Abbey
  • Big Ben & Parliament Square

PriceAt checkout

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PLAY 054 HOURS

History

Westminster Highlights with Afternoon Tea

All the grandeur of Westminster, crowned with a traditional British Afternoon Tea at the legendary Great Scotland Yard Hotel.

What's included
  • Full Westminster Highlights walk
  • Expert local guide throughout
  • Trafalgar Square to Big Ben
  • Three working royal residences
  • Westminster Abbey
  • Traditional British Afternoon Tea
  • The Great Scotland Yard Hotel

PriceAt checkout

Book this play
PLAY 064 HOURS

Music

Beatles Black Taxi Tour

Follow the Fab Four across London in a private Black Cab. Abbey Road, Apple Corps, the homes and studios — the whole legendary story.

What's included
  • Private Black London Taxi (seats 6)
  • Expert driver-guide
  • Abbey Road — the famous crossing
  • Apple Corps — site of the last gig
  • Where The Beatles lived
  • Where they recorded
  • Where they performed
  • Pick up & drop off anywhere central

PriceAt checkout

Book this play
PLAY 07HALF DAY

Music

Rock & Roll Legends of London Tour

A backstage pass to London's rock history. The Beatles, Bowie, The Stones — the studios, streets, and clubs where modern music was born.

What's included
  • Abbey Road Studios & crossing
  • Trident Recording Studios
  • Soho music venues
  • Apple Records
  • David Bowie London connections
  • Rolling Stones haunts
  • Expert rock history guide

PriceAt checkout

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PLAY 08HALF DAY

Culture & TV

Ted Lasso Film Location Tour

Be curious, not judgmental. Walk Richmond as AFC Richmond — visit the actual pubs, streets, and filming spots from everyone's favourite show.

What's included
  • Filming locations of Ted Lasso
  • Richmond Green
  • Richmond Hill
  • Ted's "Thinking Bench"
  • The Crown & Anchor — the Ted Lasso pub
  • Behind-the-scenes show stories
  • The village atmosphere of Richmond

PriceAt checkout

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PLAY 09HALF DAY

American Roots

USA Founding Fathers in London Tour

On America's 250th anniversary — trace the road to independence through London's streets. Where Franklin argued, Adams plotted, and a nation was born.

What's included
  • Westminster back streets
  • Benjamin Franklin's House
  • John Adams' House
  • Little America Square
  • Historic taverns of the colonial era
  • The ideas behind the Declaration

PriceAt checkout

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PLAY 10EVENING

Pubs & Food

Historic London Pub Crawl

4 of London's oldest and most characterful pubs. Dickens drank here. Johnson too. Learn the slang, nail the etiquette, earn your local status.

What's included
  • 4 of London's oldest historic pubs
  • Tales of Dickens & Samuel Johnson
  • Atmospheric lanes and hidden alleys
  • Learn British pub slang & etiquette
  • Centuries of drinking history
  • Local insider stories
  • The real boozers, not tourist traps

PriceAt checkout

Book this play
PLAY 111.5 HOURS

Bus Tour

Bus Tour of London with Live Guide

The classic London experience — open top, live English commentary, iconic double-decker. Maximum sights, non-stop route, unobstructed views.

What's included
  • Live English commentary throughout
  • 1.5-hour non-stop London route
  • Open-top double-decker bus
  • Big Ben & Houses of Parliament
  • Westminster & the Thames bridges
  • Panoramic photo-ready views
  • The classic London experience

PriceAt checkout

Book this play
PLAY 121.5 HOURS

Bus Tour

London by Night Bus Tour

London positively glitters by night. See every landmark transformed under the lights — 6 evening departures with a live English-speaking guide.

What's included
  • London lit up after dark
  • 90-minute open-top bus tour
  • Live English-speaking guide
  • Guaranteed upstairs seat
  • 6 evening departure times
  • All major landmarks illuminated
  • Completely different to the daytime

PriceAt checkout

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Add an attraction

Booked through us at the gate price. The two every visitor asks for, at the gate price.

The Tower of London seen from across the River ThamesPLAY 052 HOURS

London's Top Attractions

Tower of London

A thousand years of it — the Crown Jewels, the battlements over the river, and a Yeoman Warder who has heard your question before.

2 hours Tower Hill · red route stop

What's included
  • £37 adult · £18.50 child · £29.50 student or senior · entry not included in the All-Inclusive pass
  • The Crown Jewels, including the Imperial State Crown
  • The battlements, with views down the river to Tower Bridge
  • Yeoman Warder tales, told the way only they tell them
  • The Bloody Tower and the mystery of the princes
  • A UNESCO World Heritage Site, founded by William the Conqueror in 1066

per adult£37

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The London Eye lit at twilight, seen along an avenue of blue-lit treesPLAY 061 HOUR

London's Top Attractions

The London Eye

Half an hour, 135 metres up, on the world's largest cantilevered observation wheel. Book it for the last light and come down to a lit city.

1 hour South Bank · Waterloo

What's included
  • £39 adult · £35 child · private capsules available · included in the All-Inclusive pass
  • A full rotation in a glass capsule, 135m above the Thames
  • Big Ben, the Houses of Parliament and the whole South Bank
  • Windsor Castle on a clear day
  • The finish to day one in our game plan
  • Attraction terms apply — londoneye.com

per adult£39

Book this play

Photographs: Tower of London by Bob Collowan (CC BY-SA 3.0) · London Eye by Diliff (CC BY 2.5), via Wikimedia Commons.

Private tours

Booked with our supplier — private guide, your own group, fixed departure days.

Churchill's bedroom in the Cabinet War Rooms, preserved as he left itPLAY 013.5 HOURS

Private Tours

Winston Churchill's London & the Cabinet War Rooms

Down into the bunker Britain was run from, then the Whitehall Churchill walked every day — finishing with lunch at the Great Scotland Yard Hotel.

What's included
  • 1–2 £275pp · 3–5 £250pp · 6+ £200pp · daily, 9:00am or 2:00pm · pick-up anywhere central
  • Guided tour inside the Cabinet War Rooms
  • Private expert guide
  • Horse Guards Parade & the Admiralty
  • Parliament Square & the Houses of Parliament
  • Whitehall and 10 Downing Street (exterior)
  • Churchill's favourite shops and bars
  • A sample of Churchill's favourite perfume
  • Lunch at the Great Scotland Yard Hotel

per person£275

Book this play
The Old Royal Naval College at Greenwich, seen from the ThamesPLAY 024 HOURS

Private Tours

Greenwich Food Tour with Thames River Cruise

Down the river by boat: two old pubs, whitebait and cheese, Victorian skittles, pie and mash, and the Painted Hall.

What's included
  • 1–2 £290pp · 3–5 £200pp · 6+ £180pp · Thu, Fri & Sat, 1:00pm from Tower Millennium Pier EC3N 4DT
  • Return Thames cruise, London to Greenwich
  • Tastings in two traditional pubs
  • Whitebait and cheese
  • A game of Victorian skittles
  • The Painted Hall
  • Old Royal Naval College
  • Greenwich Market & the Meridian
  • Traditional pie & mash lunch

per person£290

Book this play
Whitehall Court on the Thames, first home of the Secret Service BureauPLAY 033.5 HOURS

Private Tours

London Espionage & James Bond Tour

MI5, MI6, the Cambridge spies and the Bond locations in between — ending with a vesper martini in the old SOE headquarters.

What's included
  • 1–2 £320pp · 3–5 £250pp · 6+ £150pp · daily, 1:00pm · min 2, max 10
  • MI5 & MI6 headquarters
  • James Bond film locations
  • The Cambridge Spy Ring
  • St James's Palace
  • Ian Fleming's London
  • A vesper martini in the former SOE HQ
  • Floris perfumery
  • Luxury electric taxi, pick-up anywhere central

per person£320

Book this play
A mounted trooper on duty at Horse GuardsPLAY 044.5 HOURS

Private Tours

Changing the Guard with Luxury Afternoon Tea

The best view of the ceremony, the old guard inspection beforehand, then afternoon tea at the Great Scotland Yard Hotel.

What's included
  • 2 people £325pp · 3+ £235pp · Mon, Wed, Fri & Sun · 9:00am from Caffè Concerto, Northumberland Avenue WC2N 5BW
  • The best view of the Changing of the Guard
  • The "old guard" inspection beforehand
  • Buckingham Palace, St James's Palace, Clarence House
  • Expert private tour guide
  • Luxury afternoon tea at the Great Scotland Yard Hotel
  • Mon, Wed, Fri & Sun
  • 9:00am from Caffè Concerto, WC2N 5BW
  • Maximum 10 guests

per person£325

Book this play

Photographs: Cabinet War Rooms by Jordiferrer (CC BY-SA 4.0) · Whitehall Court by Arild Vågen (CC BY-SA 3.0) · Greenwich by orangeaurochs (CC BY 2.0) · Horse Guards by M0tty (CC BY-SA 3.0), via Wikimedia Commons.

Book on a game-free day · every play starts somewhere you can reach with a Tube map and a coffee

Act 03 · Off the clock

London, off the clock

How not to sound like a tourist, and the pubs and streets worth the detour.

Play 06 · Insider intelPlay like a localTipping, pub rules and the words that get you a look.

The stuff that isn't in the guidebook and will save you money, time or a funny look.

Tipping is different here

Restaurants: 10% is generous, and a "discretionary service charge" is often already on the bill — check before you add more. Pubs: no tip, ever, for drinks at the bar. Taxis: round up. Nobody here is living on tips, so nobody is offended.

Pub etiquette

Order at the bar, not the table — no one is coming to take your order. There is no queue but the bar staff know exactly who is next. Rounds are a real institution: if someone buys you one, you are buying the next. Last orders is rung about 15 minutes before closing.

Sort your phone before you fly

Wi-Fi is free across the whole Underground now, platforms and tunnels — the one thing nobody tells you. Your eSIM and your Type G adapter are covered back in Act One.

Queue like a local

The queue is genuinely sacred. Do not cut it, do not crowd it, do not stand ambiguously near it. Get that right and you will pass for a local long before your accent gives you away.

Book ahead

London's best experiences sell out fast on game weekends, when tens of thousands of visiting fans want the same things on the same two days. Book your tours the moment your flights are confirmed — not when you land.

Americans in London

Benjamin Franklin lived here for sixteen years. John Adams too. The arguments that became the Declaration of Independence were had in these streets first — our Founding Fathers tour walks you through the whole story on America's 250th anniversary.

Photo hotspots

Tower Bridge at dusk. Parliament from the middle of Westminster Bridge. The view down from Greenwich Hill. The free glass walkway at One New Change looking straight at St Paul's. All free, all extraordinary, all quieter early in the morning.

A pint is a proper pint

A UK pint is 20 fluid ounces — a fifth more beer than you are used to. Order a "half" if you want the American size. Spirits are poured to a measured 25ml or 50ml, not free-poured, so a gin and tonic here is smaller and stronger than the one at home.

999, not 911

Emergencies are 999 (or 112). For something that needs attention but isn't an emergency, dial 111 — it's free and staffed 24 hours. A pharmacy is a chemist, an ER is A&E, and Boots is on every high street for anything minor.

Sundays run short

Large shops can only open six hours on a Sunday — usually 11 to 5 — and pubs and restaurants often close earlier too. Bank holiday Mondays are the same. Plan your big shopping or your last-day browse for a Saturday and you'll avoid a locked door.

Play 07 · Say it rightSpeak the languageSix words that give you away, and eighteen that do not.

Same language, different vocabulary. Six of these will actually get you a look. The rest just mark you out as a visitor, which is fine — you are one.

The six that matter

  • Pants→TrousersSay "pants" here and you have said underwear.
  • Fanny pack→Bum bagDo not use the American word. It is genuinely crude in Britain.
  • First floor→Ground floorOur first floor is your second. Hotel rooms and lifts both catch people out.
  • Subway→The TubeA "subway" here is a pedestrian tunnel under a road.
  • Entrée→Main courseOrder an entrée expecting a starter and a whole dinner arrives.
  • Pissed→DrunkAngry is "pissed off". The difference matters.
The other eighteen
  • Soccer→Football
  • Football→American football
  • Line→Queue
  • Trash / garbage→Rubbish — in the bin
  • Restroom / bathroom→Toilet, or the loo
  • Fries→Chips
  • Chips→Crisps
  • Cookie→Biscuit
  • Check, please→Can I get the bill
  • Takeout→Takeaway
  • Elevator→Lift
  • Sidewalk→Pavement
  • Apartment→Flat
  • Sneakers→Trainers
  • Sweater→Jumper
  • Cell phone→Mobile
  • Gas→Petrol
  • Vacation→Holiday
Play 08 · Local knowledgeWhere it actually happenedFive places where something actually happened.

Not the guidebook list. What happened there, and what to do when you get there.

Rotherhithe · Overground to Rotherhithe

The Mayflower

The ship sailed from this exact spot

The Mayflower left from the mooring outside this pub in July 1620, and some of the ship's original timbers are built into the structure. It is the only pub in the UK licensed to sell US postage stamps — and if you can show you're descended from a Pilgrim, they'll have you sign the Descendants' Book.

Do thisGet a table on the back terrace over the water. Check the tide.

Source ↗

St James's · Green Park

Dukes Bar

Where Bond's martini was decided

Ian Fleming drank here, and it was at this bar that he settled on a vodka martini as Bond's drink — shaken, not stirred. The martinis are made at your table from a trolley and are famously strong: the bar enforces a strict two-drink limit. Ask for a third and you'll be politely refused.

Do thisTwo. That is the whole plan. Eat first.

Source ↗

Limehouse · DLR to Westferry

The Grapes

Ian McKellen's riverside pub, and Dickens wrote about it

There has been a pub on this site since 1583; the present building dates from the 1720s. Dickens put it in Our Mutual Friend as "a tavern of dropsical appearance." It is now co-owned by Sir Ian McKellen, and there's an Antony Gormley statue standing out in the Thames behind it, installed by McKellen in 2013.

Do thisSqueeze onto the tiny back veranda over the water at low tide and look for the statue.

Source ↗

Soho · Tottenham Court Road

Denmark Street

Britain's Tin Pan Alley, one short street

The Rolling Stones cut their first album at Regent Sound, No. 4, in 1964. Elton John and Bernie Taupin wrote at No. 20. Bowie put his first band together in the café at No. 9. The Sex Pistols lived above No. 6 and rehearsed in the basement — Johnny Rotten's cartoon graffiti was found on the walls years later during an archaeological survey.

Do thisWalk it end to end. It takes four minutes and eight buildings are listed.

Source ↗

Dean Street, Soho · Leicester Square

The French House

Halves only, and de Gaulle drank here

De Gaulle's Appeal of 18 June — the speech that launched the Free French — is said to have been written in this pub. Dylan Thomas once left the manuscript of Under Milk Wood under his chair. It serves beer in half pints only, every day of the year except 1 April, when Suggs from Madness pours the first pint.

Do thisOrder a half without comment. Ordering a pint marks you instantly.

Source ↗
Our London game plan
Act 02 · The inside line

Our London game plan

We live here. This is the run we'd give you — and the ticket that covers it.

Powered by The Original Tour

Our picks — how many days do you have?

Day 1 of 3Swipe for day two →
Day One · Rookie09:00 – 18:00

You landed knowing three things about London: Big Ben, the red buses, and that it rains. This is the day that turns a map into a place. You'll stand where kings are crowned, ride the top deck past every palace and park in the city, eat under a railway arch that's been feeding London for a thousand years, walk across a bridge that still opens for ships, and finish four hundred feet up watching the whole thing light up beneath you.

The Original Tour Red Route map of central London with the day's six stops marked in order: Westminster, Borough Market, Tower Bridge, the river back, the London Eye and Waterloo.

Swipe the map, or open it full screen →

One loop, one lunch, one walk, one boat. That's the whole day.

Where you get off On foot The river cruise The red line is the bus — one full loop, 2½ hrs
  • 09:00Westminster on foot — Big Ben, Parliament, the AbbeyFree
  • 09:45Board the bus at Westminster Pier — the full loopTicket
  • 12:15Lunch at Borough MarketEat
  • 13:30Walk the river and cross Tower BridgeFree
  • 14:15The Tower from the outside, then St Katharine DocksFree
  • 15:15The boat back up the ThamesTicket
  • 16:30The London Eye, as the light goesTicket
  • 18:00Cheesesteak at Passyunk Avenue, Leake StreetEat

Covered by

The Ultimate

£89 adult · child £59

Book this plan
Inside knowledge
  • Board at the Pier, not Parliament Street. Same loop, opposite way — you get the palaces and parks first, while you're fresh.
  • Take the Eye, not the Tower. The Tower needs half a day to do properly — save it. The Eye at 16:30 means you go up in daylight and come down in a lit city.
  • The National Gallery, Tower Bridge and Leake Street are all free, and nobody tells you.

Every plan includes the bus. It's your tour and your ride — everything else sits on top.

Tours operated by The Original Tour. Route map and photography © The Original Tour. Prices are their published adult rates and can change.

What's included

End zone · Not on the board?

Call your own play

Most of the board is priced and bookable right now. For anything that isn't — a box for twelve, a table at the pre-match pub, a car after the whistle, a second city — tell us the play and we'll draw it up.

Prefer email? concierge@aileronvip.com

Everything you need to know

Days Three to Seven · Veteran · your callWhat is left, day by day

Schematic map of the blue Original Tour route across west London

DAY 3 · BLUE ROUTE · ON YOUR PASS

Blue · west

Three world-class museums, one bus stop, no admission. Take this route first.

  • V&A — free
  • Natural History Museum — free
  • Science Museum — free
  • Tate Britain — free
  • Kensington Gardens
  • Hyde Park
  • Portobello Market
  • Harrods
  • Royal Albert Hall
Schematic map of the green Original Tour route through north central London

DAY 4 · GREEN ROUTE · ON YOUR PASS

Green · north central

The short one — a full loop is an hour. Good for a half day you did not plan.

  • British Museum — free
  • National Gallery — free
  • Covent Garden
  • Seven Dials
  • Chinatown
  • Soho
  • St Pancras
  • Theatreland
Schematic map of the pink Original Tour route through north west London

DAY 5 · PINK ROUTE · ON YOUR PASS

Pink · north west

Sundays at Speakers’ Corner from about midday. Anyone can stand up and talk, and they do.

  • Regent’s Park
  • Wallace Collection — free
  • Speakers’ Corner
  • Baker Street
  • Hyde Park
  • Oxford Street
  • Madame Tussauds
Schematic map of all four Original Tour routes across London

DAY 6 · ALREADY PAID FOR

The attractions sitting on your pass

Four Merlin attractions come with the All-Inclusive and most people never use them. Go and get your money’s worth.

  • Madame Tussauds — All-Inclusive
  • The London Dungeon — All-Inclusive
  • SEA LIFE — All-Inclusive
  • Shrek’s Adventure — All-Inclusive
Schematic map of all four Original Tour routes across London

DAY 7 · ALREADY PAID FOR

Six walking tours, and the river

Every pass includes six guided walks, and the river cruise runs all week. Neither costs you another penny.

  • Six walking tours — every pass
  • Unlimited river cruising — all week
  • The bus, on all four routes

Photographs, via Wikimedia Commons: Westminster by Tee Cee (CC BY 2.0) · Borough Market by Thomas Roessler (CC BY-SA 3.0) · Tower Bridge by Dietmar Rabich (CC BY-SA 4.0) · Tower of London by Rafa Esteve (CC BY-SA 3.0) · the river boat by Acabashi (CC BY-SA 4.0) · the London Eye by Thomas Woodtli (CC BY-SA 2.0) · Leake Street by Ted Potters (public domain) · the cable car by Scglossop1 (CC BY-SA 4.0) · the Thames from Golden Jubilee Bridge by The wub (CC BY-SA 4.0) · the Royal Observatory by Paul Gillett (CC BY-SA 2.0) · Greenwich Market by Txllxt TxllxT (CC BY-SA 4.0) · Canary Wharf by Alexander-93 (CC BY-SA 4.0) · the Yeoman Warder by Matt Brown (CC BY 4.0) · St Katharine Docks by Steve Daniels (CC BY-SA 2.0). The bus is The Original Tour’s own photograph by Neil Stoddart.

The stop

Day One · Rookie · 09:00 – 18:00Every stop, in order

Westminsterwestminster.jpgBig Ben and the Houses of Parliament from Westminster Bridge

09:00 · 45 MIN · FREE

Westminster, on foot

Start on Westminster Bridge with the Houses of Parliament filling the frame and Big Ben above you — the clock tower is properly called the Elizabeth Tower, and the bell inside it is the bit actually named Big Ben. Walk back over to Parliament Square, past the statues of Churchill, Gandhi and Mandela, and round to the west front of Westminster Abbey, where every English coronation since 1066 has happened.

Then head up Whitehall. You'll pass the black gates of Downing Street, the Cenotaph in the middle of the road, and the mounted Household Cavalry at Horse Guards, who sit there and let you photograph them.

Do this before ten. By midday the bridge is four deep and the photograph is somebody else's shoulder.

The Red Routebus.jpgThe top deck of an open-top Original Tour bus

09:45 · 2 HR 30 · ON YOUR TICKET

The full loop, from Westminster Pier

Get the top deck, front row if it's going. From the Pier the Red Route runs the long way round, which is the right way round: Buckingham Palace, then Victoria, up past Hyde Park Corner and along Park Lane to Marble Arch, back down through Green Park and Piccadilly Circus, across Leicester Square and Trafalgar Square, down Whitehall, over the river past the London Eye and Waterloo, then Covent Garden, St Paul's Cathedral and London Bridge.

Commentary runs the whole way in ten languages, there's free wifi on board, and you can get off at any of it and pick up the next bus.

This is the half of the day where you sit down. You walked the west end; now let the bus show you the rest.

Borough Marketborough.jpgProduce stalls under the Victorian roof of Borough Market

12:15 · 1 HR 15 · FREE TO ENTER

Lunch at Borough Market

A thousand years of market trading under a railway viaduct, and still the best lunch in London. Don't sit down — eat standing up like everyone else. The grilled cheese from Kappacasein, a salt beef bagel, oysters and a glass of something at Wright Brothers, a chorizo roll from Brindisa.

Southwark Cathedral is thirty seconds away through the side gate and free to walk into. Shakespeare's brother is buried there.

Closed Sundays. If it's a Sunday, stay on the bus to the Tower and eat at St Katharine Docks instead.

The river walktowerbridge.jpgTower Bridge seen from the south bank of the Thames

13:30 · 45 MIN · FREE

Walk the river and cross Tower Bridge

Out of the market and east along the Queen's Walk. You'll pass under London Bridge, then the Golden Hinde, then HMS Belfast moored midstream, then City Hall, with the Tower of London growing on the opposite bank the whole way.

Then up onto Tower Bridge and across it. It's a working bascule bridge — it still lifts around 800 times a year, and if you're lucky you'll catch it. The view back west from the middle is the one worth stopping for.

The best twenty minutes of walking in London, and it costs nothing. Don't get back on the bus for this bit.

The Tower & the Dockstower.jpgThe Tower of London and the White Tower

14:15 · 45 MIN · FREE

The Tower from the outside, then St Katharine Docks

You're saving your ticketed attraction for the end of the day, so walk the outside of the Tower of London instead — the moat, the curtain wall, Traitors' Gate down at the waterline, and the White Tower behind it, up since 1078.

Then slip round the back into St Katharine Docks: a marina full of boats, tucked behind the Tower, that almost no visitor finds. Pubs, water, and somewhere to sit down.

If you'd rather do the Tower properly, that's day two — it's a solid two and a half hours and it deserves them.

The river cruiseboat.jpgA river cruise boat on the Thames passing Tower Bridge

15:15 · 30 MIN · ON YOUR TICKET

The boat back up the Thames

Board at Tower Millennium Pier, below the Tower, and run west. Tower Bridge falls away behind you, then the Shard, HMS Belfast, the Globe, Tate Modern, the Millennium Bridge with St Paul's framed at the end of it, Blackfriars, Somerset House, and finally the Eye coming up on your left.

Sit outside at the back. It's the same river the city was built on and you see the whole skyline in half an hour without walking a step.

Almost nobody uses the river cruise that came with their ticket. Save it for late afternoon and it becomes the best part of the day.

The London Eyeeye.jpgThe London Eye above the South Bank at dusk

16:30 · 1 HR 20 · ON YOUR TICKET

The London Eye

One slow rotation, thirty minutes, 135 metres up. On a clear evening you can see 25 miles — Windsor Castle to the west, the Wembley arch to the north-west, Canary Wharf east, and directly below you everything you've spent the day walking through.

Book a time slot on your phone while you're waiting for the boat and you'll skip most of the queue.

Ride it in the last hour of daylight. You go up over a city in the afternoon and come down over a city in lights — two completely different views for one ticket.

Passyunk Avenuepassyunk.jpgPassyunk Avenue in the Leake Street arches

18:00 · AS LONG AS YOU LIKE

Dinner at Passyunk Avenue, Leake Street

Two minutes from the Eye, duck into Leake Street — a quarter-mile road tunnel under Waterloo station where graffiti is legal. It's repainted every few days, so whatever you see there has probably only existed a week.

Passyunk Avenue is in the arches off it: a proper Philadelphia cheesesteak bar. Whiz wit', cold American beer, and whatever's on the screens.

You've crossed London on a bus, a boat and your own two feet. Finish it with people who know what a first down is.

Photographs, via Wikimedia Commons: Westminster by Tee Cee (CC BY 2.0) · Borough Market by Thomas Roessler (CC BY-SA 3.0) · Tower Bridge by Dietmar Rabich (CC BY-SA 4.0) · Tower of London by Rafa Esteve (CC BY-SA 3.0) · the river boat by Acabashi (CC BY-SA 4.0) · the London Eye by Thomas Woodtli (CC BY-SA 2.0) · Leake Street by Ted Potters (public domain) · the cable car by Scglossop1 (CC BY-SA 4.0) · the Thames from Golden Jubilee Bridge by The wub (CC BY-SA 4.0) · the Royal Observatory by Paul Gillett (CC BY-SA 2.0) · Greenwich Market by Txllxt TxllxT (CC BY-SA 4.0) · Canary Wharf by Alexander-93 (CC BY-SA 4.0) · the Yeoman Warder by Matt Brown (CC BY 4.0) · St Katharine Docks by Steve Daniels (CC BY-SA 2.0). The bus is The Original Tour’s own photograph by Neil Stoddart.

Day Two · Starter · 09:30 – lateEvery stop, in order

The Cable Carcablecar.jpgThe London Cable Car crossing the Thames

09:30 · 1 HR · ON YOUR TICKET

The London Cable Car

A glass gondola across the Thames between the Royal Docks and Greenwich Peninsula, ninety metres up. Canary Wharf's towers on one side, the O2's spikes directly below, the Olympic Park behind, and the Thames Barrier downstream. Five minutes each way, and you go both ways.

Go first thing. The queue builds through the morning and the cabins swing more as the wind gets up.

Thames Clippersclipper.jpgAn Uber Boat by Thames Clippers on the river

10:45 · 20 MIN · ON YOUR TICKET

Down the river to Greenwich

From North Greenwich Pier it's ten minutes downriver on the Clipper. Faster than the DLR, and you get the Cutty Sark's masts rising over the pier as you come in — the way people have arrived at Greenwich for four hundred years.

Greenwichgreenwich.jpgThe Old Royal Naval College and the Queen's House at Greenwich

11:15 · 1 HR 45 · MOSTLY FREE

Greenwich

The Cutty Sark in dry dock, the last of the tea clippers. The Old Royal Naval College behind it, Wren's answer to Versailles, with the Painted Hall inside — a ceiling that took one man nineteen years. The National Maritime Museum and the Queen's House are both free.

Then walk up the hill through the park to the Royal Observatory and stand on the Prime Meridian with a foot in each hemisphere. The view back over the river to Canary Wharf is the best in east London.

The Maritime Museum is world-class and free, and nearly everyone walks straight past it to the shops.

Greenwich Marketmarket.jpgCovered stalls at Greenwich Market

13:00 · 1 HR · FREE TO ENTER

Lunch at Greenwich Market

A covered Victorian market in the middle of the old town, open every day, mostly street food and makers. Better value and about half the crush of Borough.

Back up the riverriverback.jpgThe Thames looking west towards Tower Bridge

14:00 · 45 MIN · ON YOUR TICKET

The boat back into town

West past Canary Wharf, round the Isle of Dogs, past Wapping's old wharves and the pubs smugglers used, and in under Tower Bridge. The stretch of the Thames worth doing in daylight.

Tower of Londontower.jpgThe White Tower at the Tower of London

15:00 · 2 HR 15 · TICKETED

The Tower of London

Nearly a thousand years of fortress, palace, mint, menagerie and prison. Do the Crown Jewels first — the queue is shortest late in the day — then find a Yeoman Warder tour. They're free, they leave every half hour from the main gate, every Warder has served at least 22 years in the armed forces, and they are the best guides in London by a distance.

Then the White Tower, the ravens, and the spot on Tower Green where three queens of England were executed.

Check last admission for your date before you settle in at lunch — it moves with the season.

The finishfinish.jpgBoats moored at St Katharine Docks

17:30 · AS LONG AS YOU LIKE

St Katharine Docks, or back to Waterloo

The Dipping Lane pubs around the marina are right there and quiet at that hour. Or get the boat one more time back to the Eye and finish where you finished yesterday — nobody's judging.

Photographs, via Wikimedia Commons: Westminster by Tee Cee (CC BY 2.0) · Borough Market by Thomas Roessler (CC BY-SA 3.0) · Tower Bridge by Dietmar Rabich (CC BY-SA 4.0) · Tower of London by Rafa Esteve (CC BY-SA 3.0) · the river boat by Acabashi (CC BY-SA 4.0) · the London Eye by Thomas Woodtli (CC BY-SA 2.0) · Leake Street by Ted Potters (public domain) · the cable car by Scglossop1 (CC BY-SA 4.0) · the Thames from Golden Jubilee Bridge by The wub (CC BY-SA 4.0) · the Royal Observatory by Paul Gillett (CC BY-SA 2.0) · Greenwich Market by Txllxt TxllxT (CC BY-SA 4.0) · Canary Wharf by Alexander-93 (CC BY-SA 4.0) · the Yeoman Warder by Matt Brown (CC BY 4.0) · St Katharine Docks by Steve Daniels (CC BY-SA 2.0). The bus is The Original Tour’s own photograph by Neil Stoddart.